The excitement of starting a business can often carry a laundry list of things to get up and running. It is key to allocate a good chunk of time marketing your business.
Here are some best practices to get you started
- Create a budget then a marketing plan on the funds you can spend. You want to also make sure you have the bandwidth to market or will you hire someone. Some questions to ask yourself include: who is your target audience, do you want to use TV/Radio or print advertising, what kind of sign do you want if it is a brick and mortar, what does your brand need to be, do you what a website, do you need a logo, do you want to invest in digital marketing and which type (email blasts, Facebook, Twitter, TikTok, Instagram) and how can you work with influencer’s?
Marketing Plan Template: Exactly What To Include – Credit Forbes